At pi STRATEGY, corporate social responsibility (CSR) is not thought to be a separate, stand-alone initiative. Instead, the Firm believes CSR needs to be a part of its core business. Each person has a responsibility to the community, to the country, and to the world they live in. The Firm’s social initiatives therefore span both a corporate responsibility dimension and a personal responsibility dimension.
From a corporate responsibility perspective, the Firm has developed a pricing strategy specially targeted towards the local non-profit sector that is lower than its standard professional services fees. Moreover, the Firm continues to offer services at cost or even free-of-cost to support selected social programs and initiatives. For example, it has provided consulting services free-of-cost to a local nonprofit organization, called Center for Development through Open Learning, Publishing and Communication (CEDOLPC), that is helping rural women gain skills to supplement their livelihoods. The Firm has also adopted using environment friendly products (recycling, low wattage light bulbs, etc.) in everyday operations.
pi STRATEGY is an early supporter of the Maker’s Lab – a joint program of MIT Media Lab Bangladesh Initiative and Toru. It has co-sponsored the inaugural Maker’s Lab week-long event this year and continues to remain an active partner in its current endeavors. The Firm’s involvement with this initiative is deeply rooted in its belief that innovation requires multidisciplinary thinking and that structured tinkering with hardware opens up many unexpected innovation opportunities.
From a personal responsibility perspective, many members of the team volunteer at a variety of issue based non-profit organizations. For example the Managing Partner sits on the Board of a non-profit organization, called Bangladesh Youth Leadership Center (BYLC), that seeks to bridge the mindset gaps between young students from Bengali, English, and Arabic medium schools in Bangladesh. From its first year of operation, pi STRATEGY has begun its humble journey with some of the social initiatives cited above. CSR at the Firm is not something that is taken on after years of operation or after achieving profitability first. The Firm launched CSR activities from day-1 because it is viewed as an integral part of its business strategy.